I don’t have most expensive apple devices, the only apple stuff that I got was ipod shuffle first gen… that’s really quite a while back. One thing I must hand it to Apple is their apple store/itunes – it’s a great way to deliver application. I’m pretty sure it is of important to Apple, I would imagine that’s one of their cash cow. So happen that this few weeks I was trying ipad, really I’m evaluating to change my dated home laptops to ipad2 – Yes! ipad2… still waiting. Strangely, I felt that one of the killer app is Angry Birds. This thing hooked me. I’m a BlackBerry user so tough luck I don’t think ever Rovio gonna port this to BB. So I was reading the blunder from Microsoft claiming that AB (Angry Birds) is coming to its mobile platform and came across AppUp!
AppUp is a market place for Netbooks – that what they say. It’s another software store ala itunes or Blackberry App World. Now wait, why you need an application for this? We have lots and lots of websites selling software – download.com, etc. I think at the end of the day it’s about simplicity and the experience delivering this software. I reckon and app store like delivery is better that it tracks your purchase, recommend you upgrades, managing payment options, etc. Yes, some of the web store are doing this too but not everything as far as I know. Also the convenience of just clicking to that icon and start to shop is better than going to these websites – or it’s just me, after getting used to BB App World and seeing Itunes?

So if you’re interested, just go to google and key in ‘Intel AppUp’. Install it and fill up your personal detail. Here’s the problem – I choose my country location as Malaysia and I can’t proceed with payment information. So I ran the app and I can’t see any of those paid app! I need AB now! So I went to preference and change to neighbor Singapore and fill up my payment details. If you want to get the paid software you need to do this. I can’t believe that Malaysia still not there! Maybe it’s because of fraud but I can’t see that of much issue. If not might as well only release this to those country! So that is done, and I can get my Angry Birds for about USD4.99. The other thing is once you registered your payment option, your bank will be charged $0.10 just to validate. I get to know from the FAQ as well as my bank call to validate.
Once done, you get and option to download. The speed my guess depends on your network. Once delivered, the same Windows installer will pop up. As per the FAQ you can have same software installed in up to 4 devices. Somehow it’s limited only to Windows 7 and Windows XP.

Aside from the payment option, I think overall it’s pretty nice app store. As of any store, it’s the content that matters most. I somehow felt that is MS opens this to all without the payment options made mandatory they might be getting a bigger audience. *MS response was they want to gauge the acceptance – which again strange, why limit(?).
Ok, so I need to visit my birds and blast some pigs! Adios!